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NCSH
HELPING PEOPLE HANDLE TOUGH TALKS
CHALLENGE
85% of 18-26-year-olds want to talk openly about sexual health and relationship topics with their partners, but the fear of an awkward conversation holds them back.
SOLUTION
We partnered with the National Coalition of Sexual Health (NCSH) to create "Own the Awk," an ultimate playbook designed for young adults to navigate tough talks. Through humor, relatable scenarios, and free resources, we help empower people to embrace the awkwardness of cringe-worthy conversations to build meaningful connections.
OwnTheAwk.org features ready-to-use scripts, tips, and educational videos. The website is organized by topic, with each section following an intuitive Watch, Learn, Practice, and Play format.
The AwkLine is a 90s-style video series that helps couples tackle awkward conversations with help from sexpert Shan Boodram.
All Categories
With over 140 questions ranging from sweet to spicy, our card decks are designed to spark conversation at any stage of a relationship.
SPREADING THE
AWK-WORD
We brought Own the Awk to life on socials with scroll-stopping graphics and conversation-starting captions.
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