Legacy | My Site

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Alyssa Grubstein

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Legacy

STARTING THE
SPERM HEALTH
CONVERSATION

CHALLENGE

Legacy, a DTC digital fertility clinic for people with sperm, needed to break through and normalize the conversation around fertility issues for single men and trying-to-conceive couples.

SOLUTION

We created an integrated brand campaign revolving around their brand book and sparked an uncharted conversation around sperm fertility – where men are 50% of the equation.

FROM A 2-DAY SHOOT, WE CREATED HUNDREDS OF PHOTO AND VIDEO ASSETS

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WE KICKED OFF OUR AUSTIN CAMPAIGN IN TIME FOR NATIONAL INFERTILITY AWARENESS WEEK

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WITH A DOZEN SPERM MOBILES

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AND 1 VIRAL TIKTOK

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< BROMPTON CLAIROL >

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